Beyond Activ Americas: Peloton Exec Joins 5 Leaders on Stage

Peloton Chief Commercial Officer Dion Camp Sanders will join leaders from OURA, Wellhub, Altea Active, The Bay Club Company and ABC Fitness on the Keynote Main Stage in Dallas.

Beyond Activ Americas will put a Peloton executive on its Keynote Main Stage when Chief Commercial Officer Dion Camp Sanders joins a panel on the blurring lines of health. The event runs November 12 to 13, 2026 at the Hilton Anatole Dallas.

Sanders announced the appearance in a LinkedIn post, where he said health now includes the integration of fitness, wellness and community in everyday life. His session is a keynote address, panel discussion and Q&A titled The Blurring Lines of Health: Where Should Brands Play, How Should They Grow, and What Does It Take to Truly Engage Today’s Consumer? The Beyond Activ Americas agenda lists it from 11:50 AM to 12:40 PM on November 12.

Peloton is also one of eight companies nominated for Activ America’s App of the Year, alongside Class Pass, Lifetime Fitness, Strava, Oura, ISSA Career Conenct, NeoPlex, and UltraHuman.

What Dion Camp Sanders Will Discuss at Beyond Activ Americas

In his post, Sanders said Peloton’s priority is to meet members wherever they are and create experiences that combine results and joy. He said he looks forward to discussing how brands build authentic loyalty, use connected fitness and drive meaningful growth at a time when consumers are putting wellness first.

Peloton’s broader push into strength and wellness content is covered in The Clip Out’s report on CEO Peter Stern’s New York Times interview.

The conference describes itself as the leading investment event for owners, operators and investors across health, wellness, fitness, hospitality, longevity and sport. Organizers list 1,000-plus executives, 75-plus speakers, 50-plus exhibitors and 25-plus countries. The program includes keynotes, panels, interactive Q&A, pre-arranged one-on-one meetings and a B2B exhibition.

Who Joins Dion Camp Sanders on the Keynote Stage

Five industry leaders share the Beyond Activ Americas stage with Sanders. They are Julia Cheney, Senior Director of Sports and Brand Partner Marketing at OURA; João Barbosa, Co-Founder of Wellhub; Jeff York, Chief Executive Officer of Altea Active; Mike Leveque, Chief Development Officer of The Bay Club Company; and Mike Escobedo, Chief Commercial Officer of ABC Fitness.

Beyond Activ Americas is one of three November conference stops for Peloton executives. CEO Peter Stern speaks at HLTH USA in Las Vegas on November 16, and CTO Francis Shanahan speaks at Web Summit in Lisbon on November 12.

What Dion Camp Sanders Oversees at Peloton

Sanders has served as Peloton’s Chief Commercial Officer since April 2025. According to his Beyond Activ speaker profile, he holds profit and loss responsibility for many of Peloton’s revenue-generating lines of business, including first-party and third-party retail, inside sales, Peloton Bike rental, sales of pre-owned refurbished equipment, international strategy and operations, Peloton for Business, Precor, and the M&A and business development functions.

He joined Peloton in 2019 as SVP, Head of Strategy, Corporate Development and M&A. He later served as Chief Strategy Officer from August 2021 to September 2022 and as Chief Emerging Business Officer from September 2022 through April 2025. Before Peloton, he held executive roles at Leaf Group, The Walt Disney Company and IAC/InterActiveCorp. He also sits on the boards of Hyatt Hotels Corporation and Daily Harvest, Inc.

For Sanders, the session connects two points from his post: consumers are putting wellness first, and Peloton aims to meet members wherever they are. His commercial remit, which spans retail, international, Peloton for Business and Precor, is the perspective he brings to the Beyond Activ Americas stage in Dallas.

Have you attended a conference with a Peloton executive giving a keynote?

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