Connected Pilates Reformer Earns Peloton Comparisons

NordicTrack’s Connected Pilates Reformer Impresses Testers

NordicTrack’s new Ultra 1 reformer is drawing comparisons to Peloton on design and polish, even as Peloton moves towards its own connected Pilates reformer through the Skōp acquisition.

A new connected Pilates reformer from NordicTrack is drawing comparisons to Peloton before Peloton has shipped a reformer of its own. Good Housekeeping’s Nutrition and Fitness Lab director tested the NordicTrack Ultra 1, a $4,999 machine built on technology NordicTrack acquired from ReformRX, and came away calling it “the Peloton of Pilates reformers,” pointing to its rotating touchscreen, hidden cabling, and studio grade build quality. Read their review here.

That comparison lands at an interesting moment. Peloton does not currently sell a connected Pilates reformer. But the shorthand the reviewer reached for anyway, using Peloton as the reference point for what a premium connected fitness product should look and feel like, says as much about Peloton’s brand position as it does about NordicTrack’s new hardware.

The Connected Pilates Reformer Race Has Two Players

NordicTrack’s parent company, iFIT, acquired ReformRX in May 2025, bringing in a company already known internationally for high end connected Pilates reformers, including one that had previously earned a Good Housekeeping Fitness Award. The Ultra 1 is effectively a ReformRX machine wearing NordicTrack’s design language, right down to the Smart Spine feedback technology that tracks cadence, power, and estimated calories burned in real time.

Peloton took a similar path in June 2026 when it acquired Skōp, a connected Pilates reformer startup known for patent pending, real time form feedback technology. As with iFIT and ReformRX, Peloton framed the Skōp deal as an investment in expertise and R&D rather than the announcement of a specific new product.

Peloton as the Gold Standard, Even Without a Product

What makes the Good Housekeeping comparison notable is that it treats Peloton as the gold standard for connected fitness even in a category Peloton has not entered yet. That framing echoes language used by Dr. Kim Clayton, Skōp’s founder and now Peloton’s Head of Pilates Experience, who described joining Peloton as stepping into “the gold standard in connected fitness” when she announced her new role.

That kind of brand equity is difficult to manufacture. NordicTrack has built genuinely strong hardware for decades, yet the instinct among reviewers is still to measure a new connected Pilates reformer against Peloton’s design and software standard rather than the other way around.

What Peloton Has Signaled So Far

Peloton’s own numbers suggest the company is not approaching Pilates as an afterthought. Member engagement with Pilates content grew 48 percent year over year heading into the Skōp deal, and that growth accelerated to 54 percent following the acquisition’s close, according to Peloton’s Q4 FY26 earnings materials. Pilates now sits as its own standalone category on the Peloton platform alongside Strength, Running, and Cycling, rather than living as a subcategory of Strength.

Peloton CEO Peter Stern has described Pilates as “a category ripe for the same kind of experiential reinvention we brought to cardio,” language that suggests the company sees an opening for hardware, not just more classes.

What Might Come Next

Based on Peloton’s pattern with past acquisitions, a connected Pilates reformer carrying the Peloton name is a reasonable expectation. Given the Ultra 1’s $4,999 price point and ReformRX’s history as a commercial and studio grade product, Peloton could position its own device anywhere from a premium at-home price similar to the Bike+ up through a Tread-level investment, particularly if it pursues the same commercial and boutique studio channel it built with Precor. Skōp’s real time form feedback technology also lines up naturally with Peloton IQ, suggesting any future hardware could ship with the kind of guided, data-driven coaching Peloton already uses across Bike and Tread content.

Whatever Peloton builds, the Good Housekeeping review makes one thing clear. In connected fitness, “the Peloton of” a category has become the industry’s shorthand for a well-designed, well-integrated product, and Peloton has not needed to ship a single Pilates reformer to earn that comparison.

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